3.30.15    Cape Ann TV’s “Lunch and Learn” Series April 8th, 2015


Cape Ann TV Announces It’s Next
Lunch & Learn Event
“Online Marketing: The New Rules for Business”
Presentation by: Hans Riemer, President of Market Vantage LLC

(Gloucester, MA) – Cape Ann TV (www.capeanntv.org), a regional non-profit local access television station that serves all of Cape Ann, is pleased to announce the next learning experience in the popular “Lunch & Learn” series – “Online Marketing: The New Rules for Business” to be held on April 8th, 2015 at 12:00 p.m. at Cape Ann TV (38 Blackburn Center, Gloucester MA 01930).

You need effective online marketing if you’re going to grow your business, but there are many roads you can take. Assuming you already have a website, you can attract visitors with ads through Google, Bing, LinkedIn, Facebook and Twitter just for starters. Then there’s SEO, social media and email, blogs and media buys.

Where do you start, and what should you expect for results? Can you do it yourself or assign this job to someone on your team? Should you hire an in-house expert or an outside agency to help you? Can your website designer do the job?

While each organization’s situation is different, there are some basic strategies every company should master. In this presentation, we will take a management view and separate the truth from the myths and rumors. We’ll highlight important trends and help you focus in the promising, challenging world of Internet marketing.

About the presenter: Hans Riemer has over 30 years of domestic and international experience working in marketing and sales for business-to-business technology companies – from startups to members of the Global 500.

As founder and President of Market Vantage over 10 years ago, Hans specializes in helping organizations develop and implement effective Internet marketing strategies that make a positive impact. Market Vantage optimizes organic search rankings, manages online advertising and continuously measures the results to reduce costs and improve ROI.

Seating is limited for this event. Please email: rtober@capeanntv.org to reserve your seat.

3.26.15    Cape Ann TV Announces Sports Coverage Training Workshop

Gloucester, MA – Cape Ann TV (www.capeanntv.org ), a non-profit local access cable station serving Gloucester, Rockport, Manchester-by-the-sea, and Essex, is hosting a sports coverage training workshop on

Thursday, April 2, from 6-8pm

Attendees will qualify to be paid to cover Cape Ann high school sports matches.

– Have you ever wanted to capture the action of live sporting events?
– Have you ever marveled at the production value of the Patriots or the Bruins playing on tv?

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Cape Ann TV has your Fighting Fishermen, Vikings, and Hornets covered, but we need people interested to learn the basics of sports camera operation to create the same magic you see for your favorite professional teams – and get paid to do so!

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The training session is free to all and will cover single- and multi-camera setup and operation. To qualify for sports coverage, you must use your own transportation, be able to lift 20lbs, and stand for the whole game. Cape Ann Television pays $25 for single-camera coverage and $40 per person for multi-camera coverage. To register for the workshop, email Henry Cooper (hcooper@capeanntv.org) with the subject line “sports training”

3.24.15    MERHS Girls Basketball vs Bishop Fenwick MIAA Semi Finals Game Highlights

    GHS vs Tewksbury Boys Basketball Highlights 2-27-2015

3.20.15    Happy Spring!

It’s Spring Get Outside PSA

Cape Ann TV filmed this PSA with the After School Video Club a few years ago, when it was actually spring! Even though it’s going to snow on this first day of spring 2015, this PSA still has an important message to get off your devices and enjoy the real world.